Musk to visit China again this time doing

China business remains in the doldrums, Andy Herron ▪ musk finally sit.

This week, Tesla co-founder, Chief Executive Officer Andy Herron ▪ musk opened a trip to visit. Here, we must also understand a major event is the annual meeting of the Boao Forum in Hainan Province, China in 2015. Musk's visit to China's objective is clear: close to the Boao Forum for Asia, and to solve the problem of Tesla in China.

Executives, this insecurity of mind Tesla China

Just 1 year of time, Tesla in China for 4 leaders. As Tesla China Wu Bi瑄, jumong, and Shen Qi left, one of the three top, Tesla's personnel in China and unstable state. But this is just tip of the iceberg, as Tesla's sales in China remain low, scheduled for 2014 sales target of 10,000 cars, completed not only to one-third, which makes musk remain bullish on the Chinese market have to make repayment, CD to 30% employees in China.

Of course layoffs are not just in sales, administrative, procurement and technical support departments will be affected. In the eyes of outsiders, Tesla in only 2 years, from less than 20 people and spread quickly to the size of 600 people is too eager, now, layoffs are inevitable. In addition, for high-level changes frequently, many former Tesla executives had disclosed to the media: musk is too strong, and if managers failed to reach the expected standard will have to leave.

https://www.youtube.com/watch?v=o3Ah8RAVZyo

Executive defections and sluggish performance, the status of this insecurity of mind, musk to China should be solved first of all is the China management team and employees of relief work.

Need to solve charging problem

In terms of market positioning, ordinary users do not have the ability to withstand the domestic luxury car prices, which is one reason Tesla not large popularity in China. However, electric charging issue is restricting Tesla markets occupy an important reason.

At present, the Tesla has built more than 200 nationwide more Super charging and charging over 1000 destinations, covering more than 100 cities. Therefore, which further eased the user charge of difficult problems, Super charging charging charging than destination much faster. According to the introduction, in 20-minute Super charging electric car can be washed up on the general power.

On this basis, Tesla in China have proposed a new policy-buy car charging and free installation, China was the first to enjoy the service of the State. For the majority of users who have the desire to buy, this is undoubtedly a great temptation. However, at home, to install a post is a problem, dealers need to break through heavy residential property, such as national grid mark. So vigorously to build post roads, Tesla also has a long way to go.

In addition, Tesla's own charging standards in China are not compatible, the Chinese Government has decided and Germany unified, communications agreement with Tesla charging and the charging voltage is different. To break into the Chinese market, Tesla is bound to the "when in Rome", so that it can solve the dilemma of endemic in China, which is adhered to the concept by the national Government and the national power grid.

Seek partners to establish biosphere

Win-win cooperation is necessary to any of the enterprise development.

Last year, Tesla had cooperated with cat, the former Plan participant tmall "double 11" sale, with the adoption of China's e-commerce channel sales Model s. Unfortunately in less than 1 month's time, cooperation was halted at Tesla headquarters. Why we don't need to hold, but in the Tesla collaboration with cat in that period of time, actually won a lot of voices. Today, Tesla a large backlog and inventory in China, the industry said Tesla should not keep a cool attitude in China seeking more partners to ensure long-term development. China musk remains confident of his visit to China, he said: Tesla's momentum in China is getting better, I'm very optimistic about our prospects in China. Kenzo iPhone 6 plus

Worth noting is that the to come to China, musk's goal is maximum support to Tesla in China since the beginning of 2015 's four China strategy:

1, enhanced user experiences, and localization services, respond more quickly to market demand;

2, clear communication of advanced technology for electric vehicles and industrial vision, nurturing and education markets for new energy vehicles;

3, strengthened partnerships with Government and industry partners, to promote new energy vehicles in China's infrastructure construction and the establishment of the biosphere; Kenzo iPhone cover

4, more present owner role to play to strengthen linkage with Tesla owners and insight.

Which highlights the Tesla and the cooperation between the Government, business.

On March 27, the latest news, Tesla Model s listed capacity of 260 vehicles in China in February this year, well below the January 469. Tesla at the moment China is in "desperate edge", visit musk body entrusted with a "Renaissance" of tomorrow. Whether to fight, we'll see.

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