Arlington Heights, Ill. — Bang as well as Olufsen is expanding the Blue tooth speaker selection in its B&O Enjoy line, adding a model at just under $600 to complement a $399 model declared late in 2014.
The new model type, like the current model, is an AC/DC model with 24-hour playback point from a single charge.
The BeoLit 15 will be available starting in Mar through Bang & Olufsen retail outlets, the B&O Play online store (BeoPlay. com) and select third-party retailers.
Your B&O Play sub-brand was launched news 2012 to expand the company's consumer bottom to a younger demographic through less expensive portable A/V products that offer greater appeal than Bang & Olufsen's core A/V products. Target new customers are mostly independent, urban-living college teachers in their mid-20s to early 30s. Distribution is through Bang as well as Olufsen-branded stores, but the company includes expanded B&O Play distribution to retail channels.
The BeoLit 18 features higher power output at their 2x35 watts, compared with the current model's 2x30 watts. It has 360-degree thud, wraparound anodized-aluminum grille, full-grain textile carrying strap, a body produced durable polymer, and a non-slip rubberized material tray on top to place a smart phone. It will come in blue, champagne as well as the rose colors.
The speaker quite possibly features Bluetooth 4. 0 considering AptX, ability to remember eight Blue tooth devices, and ability to connect with fresh faces devise simultaneously to create a DJ-like feeling, the company said.
The chassis steps 9. 1 inches by 7. eight inches by 5. 3 ins and packs a 5. 5-inch full-range driver, two 4-inch unaggressive bass radiators, and three one 5-inch mid/tweeter drivers.
The current book-shaped BeoPlay 2 at $399 quite possibly features 360-degree sound, 24-hour battery-life, extruded-aluminum chassis and a leather music band.
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